Too whupped, truth be told, to pivot from one vispo project (a draft is done) to another (undone draft awaits) this particular evening. But I got some juice to do something, and so this post. The template I gave my Editing & Publishing students, those who are on the Literary Publishing project. BTW the modular design seems mostly successful, though I see where I can improve it for next time.
- Describe its material design – moves that make it the thing it is, and not another. Print journal: trim size, texture of the paper, fonts used; whether and how it uses images and what sorts of images; cover, cover image, binding; front and back matter. Online journal: its home page; the architecture and means of navigation; use of images and other digital media; what distinctive uses does it make of its online platform?
- Describe its formal design – the moves that distinguish how it thinks from other journals in your line-up. What genres are in it, and how much or little does it obey genre boundaries? How does one piece follow another – by similarity, contrast, theme and variation, or maybe haphazardly, by, say, alphabetic order? Do you see trends, thematic or otherwise, among the stories, poems, creative nonfiction, or other genres?
- Narrate the journal’s history, as best you can learn it – how and when it was founded, by whom, and why. This is the place to talk about purpose, vision, ethos, mission.
- Research one person on the masthead – best is an editor who might be reading work you submit. Google them. Look for their work online or in the library. What have they published? What’s their work like? Are there interviews you can find? Viral tweets or FB posts? What can you learn from these sources about their taste or judgement? (Your sense of an editor’s taste shouldn’t change your work. But it might affect which pieces you send them.) Describe the guesses you can make about their literary tastes and biases, and maybe, if you’re lucky, about the sort of work they’re keen to see.
- Describe the journal’s aesthetic – what it seems to look for in the work it publishes. Look at how it describes itself (online, its “about” page, and submissions guidelines, and maybe a GD vision statement) but more at the work it publishes – especially in the genre you’re submitting in. Maybe make a list of adjectives describing the sort of work it publishes, and then put them into sentences: “Journal X likes work that’s …”. Does their description of what they’re up to line up with your sense of what they do?
- How well does your work fit the journal’s aesthetic? You might, as you explain, make a Venn diagram – your aesthetic, carefully described, in one circle, and the journal’s aesthetic, carefully described, in another. How do you describe the area where they overlap? All things considered, how optimistic do you feel about submitting to this journal?
